Studio City, CA, USA
David Reis is a true pioneer in influencer marketing. It was more than 10 years ago when David saw a monumental shift on the verge of happening, where if done correctly and honestly, brands could engage in two way conversations with consumers online and gain valuable brand equity and market intelligence.
As founder and CEO of DEI Worldwide, David’s vision, leadership and insightful understanding of the marketing landscape have put DEI at the forefront of the dynamic social media marketing industry. The company has served a broad client list including Kraft, Honda, Cirque du Soleil, Diageo, Safeway, Toyota, P&G, Motorola, NBC, Coca-Cola, Unilever, Procter & Gamble, Kellogg’s, Hershey, the City of Las Vegas, The MGM Mirage Resorts, American Idol, Sony, The Apprentice, and AOL TimeWarner.
David was a founding member of the Word of Mouth Marketing Association (WOMMA). He was a part of the team that helped to standardize the social media and word-of-mouth marketing industries, and create a set of metrics for brand owners to attach value and success to social media and word of mouth marketing.
Early in his career, David gained valuable experience in marketing and media. As head of publicity at the Miss Universe Organization (a partnership of CBS Television and Donald Trump), David integrated online and traditional media in innovative ways, including mobilizing social networks, both online, and offline. Prior to Miss Universe, David also spent several years in the development side of the movie industry, working with such notables as Steven Spielberg, Ron Howard, Brian Grazer, Kathleen Kennedy, Mel Gibson, Tom Hanks, and Jim Carrey.
David graduated Magna Cum Laude with College Honors from UCLA with a degree in Political Science and through winning UCLA’s prestigious CAPPP Fellowship, entered the world of politics as a White House intern. He produced and publicized television interviews, and wrote briefings and press releases, for key government figures, including President Clinton, Hillary Rodham Clinton and Vice President Gore. David went on to complete USC Business School’s Entrepreneurial FasTrac program. David balances his corporate experience with a 2nd Degree Black Belt in Hapkido and world travels.