ADELAIDE
8:15AM - 8:45AM
(30 minutes)
GRAND BALLROOM C/D
8:50AM - 9:00AM
(10 minutes)
GRAND BALLROOM C/D
9:00AM - 9:30AM
(30 minutes)
GRAND BALLROOM C/D
9:30AM - 10:30AM
(1 hour)
GRAND BALLROOM C/D
10:30AM - 10:50AM
(20 minutes)
GRAND BALLROOM C/D
10:50AM - 11:35AM
(45 minutes)
TRINITY 1-3
10:55AM - 11:35AM
(40 minutes)
TRINITY 1-3
11:40AM - 12:25PM
(45 minutes)
Panel Discussion Anticipating The Issues: User Generated Content Moderator
Leonard Glickman, Entertainment Lawyer, Cassels Brock & Blackwell LLP, CanadaPanelists
Dana Lira, Vice President, Business & Legal Affairs, Warner Home Video Inc., USANora Geiss, Director, Verbal Identity & Digital Strategies, Interbrand, USAStephanie Abouatallah, Mgr, Social Media & Consumer Generated Content, Canadian Tire Corp Ltd, CanadaSarah Dawley, Social Media Manager, Bell Media Inc., Canada GRAND BALLROOM C/D
11:40AM - 12:25PM
(45 minutes)
Panel Discussion Advertising Update: How Have Strategies Changed? Moderator
David U.K., Founder & CEO, Cue Digital, CanadaPanelists
Leanne Gibson, Director of Ad Products & Business Operations, AOL Canada, CanadaShelagh Stoneham, Senior VP & General Manager, Brands & Marketing Communications, Rogers Communications Inc, CanadaKobi Gulersen, Director of Digital Marketing, MasterCard Worldwide, CanadaKaren Gordon, Director Online Sales, NHL, CanadaJennifer Bergen, General Manager, Digital, Astral Media Inc., Canada GRAND BALLROOM C/D
12:25PM - 1:10PM
(45 minutes)
GRAND BALLROOM C/D
1:10PM - 2:10PM
(1 hour)
GRAND BALLROOM C/D
2:10PM - 3:00PM
(50 minutes)
Featured Session The Future of Social Media Moderator
Steve Ladurantaye, Media Reporter, The Globe and Mail, CanadaPanelists
David Reis, Founder & CEO, DEI Worldwide, USAGary Fearnall, Director of Marketing Solutions, LinkedIn, CanadaIpsa Desai, Strategic Partnerships, YouTube, CanadaChris Denson, Head of Creative Solutions, MachinimaLana Gay, Host & Contributor, CBC Radio 3, CanadaKobi Gulersen, Director of Digital Marketing, MasterCard Worldwide, Canada GRAND BALLROOM C/D
3:20PM - 4:00PM
(40 minutes)
GRAND BALLROOM C/D
3:20PM - 3:35PM
(15 minutes)
TRINITY 1-3
3:20PM - 3:50PM
(30 minutes)
GRAND BALLROOM C/D
4:05PM - 4:50PM
(45 minutes)
Panel Discussion Does Email Marketing Work in a World of Social Media? Moderator
Julie Geller, VP, Marketing, Cision, CanadaPanelists
Lisa Kember, Regional Development Director, Constant Contact, CanadaBrian Stewart, CEO, Tribute Entertainment Media Group, CanadaJohn McCauley, Sr. Director Digital Content, Maple Leaf Sports and Entertainment Inc., CanadaScott Fox, Morning Show Host, Z103.5 (CIDC) Toronto, CanadaDan Stuart, Country GM Canada, LivingSocial, Canada TRINITY 1-3
4:05PM - 4:50PM
(45 minutes)
GRAND BALLROOM C/D
4:55PM - 5:30PM
(35 minutes)
GRAND BALLROOM C/D
5:30PM - 6:30PM
(1 hour)
ADELAIDE
8:00AM - 8:55AM
(55 minutes)
GRAND BALLROOM C/D
9:00AM - 10:00AM
(1 hour)
GRAND BALLROOM C/D
10:00AM - 10:15AM
(15 minutes)
GRAND BALLROOM C/D
10:15AM - 10:40AM
(25 minutes)
GRAND BALLROOM C/D
10:40AM - 10:55AM
(15 minutes)
TRINITY 1-3
10:55AM - 11:35AM
(40 minutes)
GRAND BALLROOM C/D
10:55AM - 11:35AM
(40 minutes)
TRINITY 1-3
11:40AM - 12:25PM
(45 minutes)
Panel Discussion Brands & Music In Partnership - Social Music Marketing Moderator
Sam Margolis, Mgr of Brand Partnerships, Sonicbids, USAPanelists
Rachel Noonan, Marketing and PR, Rdio Canada, CanadaBrad Josling, VP of Sales, Hip Digital Media Inc., CanadaJason Panton, Social Media & Marketing Mgr, Marley Beverage Company, Jamaica GRAND BALLROOM C/D
11:40AM - 12:30PM
(50 minutes)
Panel Discussion Going Social Live: Real-Time Marketing and Engagement Through Social Media Moderator
Ron Nurwisah, Community Manager, Huffington Post Canada, CanadaPanelists
Richard Cohene, Director of Marketing, Beyond The Rack, CanadaMelissa Feeney, Manager, Social Media, Toronto International Film FestivalStephanie Wilson Chapin, Director of Digital, News, Bell Media, CanadaKenny Norton, Digital Marketing Manager, The Score, CanadaHeather-Anne MacLean, Mgr, Engagement & Influencer Relations, Salesforce, Canada GRAND BALLROOM C/D
12:30PM - 12:55PM
(25 minutes)
GRAND BALLROOM C/D
12:55PM - 1:35PM
(40 minutes)
GRAND BALLROOM C/D
1:35PM - 2:15PM
(40 minutes)
GRAND BALLROOM C/D
2:15PM - 2:25PM
(10 minutes)
GRAND BALLROOM C/D
2:25PM - 2:40PM
(15 minutes)
TRINITY 1-3
2:40PM - 3:30PM
(50 minutes)
Presentation Series The Next Wave Of Social Network Trends Presentations
Jay Samit, President, ooVoo, USABen Arnon, VP, Global Brand Partnerships, Wildfire by Google, USASandy Marshall, Vice President, Second City Communications, Canada GRAND BALLROOM C/D
2:40PM - 3:30PM
(50 minutes)
Panel Discussion Connected Content on Multi Screens and Devices Moderator
Ted Cohen, Managing Partner, TAG Strategic, USAPanelists
Brad Kania, Head of Content Distribution, Samsung Media Solutions Center America, USAGlenn Purkis, Product Manager, Xbox LIVE, Microsoft, CanadaMark Swierszcz, Manager MuchMusic.com, Bell Media Radio, CanadaMark Melling, Manager Video & Mobile, Ad Products & Operations, AOL Canada, CanadaMarc Scarpa, Producer / Director x factor digital, Grammy live, incubus hq, Simplynew, USAAmber J. Lawson, Managing Partner, StoryTech, USA GRAND BALLROOM C/D
3:30PM - 3:45PM
(15 minutes)
GRAND BALLROOM C/D
3:45PM - 3:55PM
(10 minutes)
GRAND BALLROOM C/D
3:55PM - 4:35PM
(40 minutes)
GRAND BALLROOM C/D
4:35PM - 5:15PM
(40 minutes)